Mother's Day Campagin

The good way to keep Mother's Day campaign engaging is to look at how real people interact on Mother's Day. To the audience, the emotional aspect of the holiday is more important than the gift-giving aspect. We shouldn't just push products but ensure the campaign tie into how the brand make people feel.

We should have content that implies our core values and message without being overly explicit. The ads should not come off as a sales pitch but rather an extension of our brand.